Dayparting allows you to schedule your ads on specific days of the week and during certain hours to reach the right audience watching at the right time for your goals.
At the Ad Set level, toggle the dayparting option to “enable” to specify the days of the week and hours of the day you would like to schedule your ads. You can schedule by hour in 1-hour increments. Dayparting is defaulted to the individual user's timezone.
For example: If you would like to run an ad from 1PM-3PM, the ad will deliver from 1PM-3PM in each individual user's timezone.
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